Hosted platform + apps
Plans, app marketplace, and platform rules. Strong for many brands. Wrong when you need behaviour those apps will not own.
Custom ecommerce portal
Not a Shopify agency
3 live stores
Avid EcommerceCustom Ecommerce Portal — Your Store, Not a Hosted Plugin Stack
Avid Web Solutions provides Avid Ecommerce, a custom ecommerce portal/platform for businesses that need their own catalogue, checkout and operations environment. It is not Shopify development, Shopify Plus, or WooCommerce agency work. Live proof: Viral Crafts, Rajasthan Gems, and Attar Pharmaceuticals.
Built when a hosted or plugin store is the wrong model
Use it when you need checkout and catalogue behaviour that apps and plugins cannot own cleanly — then host and maintain it under a scoped contract. We do not claim zero fees, automatic source-code ownership, or that every project matches one store feature-for-feature.
What is Avid Ecommerce?
Avid Ecommerce is a custom ecommerce portal/platform built by Avid Web Solutions for a brand that needs its own storefront and operations — catalogue, checkout, orders, and merchant workflows — instead of running the shop as a hosted plugin stack. Live stores include Viral Crafts, Rajasthan Gems, and Attar Pharmaceuticals. Features on one store are not a promise that every project ships the same set.
What it is
A custom ecommerce environment — not an app store
Hosted platforms and plugin stacks are a good fit when you want a standard shop quickly. Avid Ecommerce is for when you need a portal you can shape: catalogue rules, checkout, and operations as software — scoped in a proposal.
Plugin ecommerce
WordPress store plus extensions. Flexible until plugin load, updates, and checkout customisation become the product.
Custom portal
A storefront and admin built for the merchant’s catalogue and checkout. Hosting, changes, and AMC are contractual — not a claim of unlimited scale or free transactions.
Who, how, deployment
Who it is for, how a project runs, where it is hosted
D2C and catalogue brands that need a custom portal (checkout rules, catalogue control, operations). B2B portals only where the requirement is scoped. Not for “find us a Shopify developer.”
Requirement → catalogue and checkout design → build → data migration if you already sell online → go-live → AMC if contracted. Demo uses Viral Crafts as a working reference, then your SKU list.
Hosting and SSL are part of the project scope. Integrations (payments, WhatsApp OTP, GST-ready invoices) are listed only when they are in that build — not as a universal connector matrix.
Side by Side
Shopify vs WooCommerce vs a custom portal (conceptually)
| Capability | Shopify | WordPress / WooCommerce | Avid e-Commerce |
|---|---|---|---|
| Monthly platform / plugin rent | High — plan + paid apps | High — many paid plugins | No plugin marketplace fees |
| Speed on mobile | Theme + app dependent | Often slow with plugins | Built for fast storefronts |
| Checkout friction | Apps & upgrades for control | Plugin-dependent UX | Single-screen checkout — pincode, WhatsApp OTP, partial COD |
| Partial COD | Usually paid app | Usually paid plugin | Built in |
| SEO & AEO | Extra apps / themes | SEO plugins + config | crawlable catalogue pages |
| Ownership | Rented platform | DIY stack to maintain | Custom application (as contracted) |
| Best for | Quick launch if app budget is fine | DIY sites that accept plugin overhead | Custom catalogue and checkout — jewellery, crafts, Ayurvedic shops live |
Checkout
Checkout as implemented on Viral Crafts
Single-screen checkout with pincode, OTP, and partial COD
On the Viral Crafts store, checkout is one screen: city and state from pincode, mobile number as the account with WhatsApp OTP, and partial COD (UPI, cards, full COD, or advance + rest on delivery). Other projects get the checkout rules they actually need — not a copy of that store by default.
- City & state auto-fetched from pincode
- Mobile number login with WhatsApp OTP
- Partial COD setup on checkout
- Single-screen checkout as on Viral Crafts
- crawlable catalogue pages
Pincode autofill
WhatsApp OTP
Partial COD
Crawlable pages
SEO, AEO & Mobile
Built so search engines can read the catalogue
Crawlable pages, structured data, factual copy
Product and category pages are ordinary crawlable HTML with structured data and clean URLs. That improves eligibility for search and answer-engine retrieval. It does not guarantee AI Overview, Copilot or ChatGPT citations. The storefront stays mobile-first like Viral Crafts.
- Crawlable product and category pages
- Clean URLs and structured data where it matches the page
- Mobile-ready catalogue, bag and single-screen checkout
- No monthly SEO-plugin tax on that stack
Live stores
Built with Avid Ecommerce
Three live catalogues on the same platform — jewellery, crafts, and Ayurvedic medicines. Each store is a custom portal scoped to that brand, not a Shopify theme or WooCommerce pack.
Viral Crafts
Catalogue, partial COD, and order ops for a Jaipur brand — the store we walk through on demos.
viralcraftsjaipur.com
Rajasthan Gems
Silver, gold, and gemstone jewellery from a Udaipur studio — luxury storefront on Avid Ecommerce.
rajasthangems.com/new
Attar Pharmaceuticals
Syrups, churnas, and herbal juices from a four-generation Udaipur house — full catalogue shop.
attarpharmaceuticals.comDemo walkthrough
Viral Crafts — the store we open on demos
We use Viral Crafts to show catalogue, checkout, partial COD, and order operations on a live Avid Ecommerce portal. For niche variety, also open Rajasthan Gems (jewellery) and Attar Pharmaceuticals (Ayurvedic & Unani).
- Custom storefront and operations for that brand
- Product browsing on mobile
- Checkout with partial COD
- Admin for orders & catalogue
What you get
- Custom design matched to your brand
- Catalogue + inventory workflows
- Payments + partial COD
- Order management
- SEO & AEO foundations
- Hosting & AMC options
Why Brands Choose Avid
Why a custom portal instead of a hosted or plugin store
No plugin soup on the Viral Crafts stack. Pages stay lean on Indian mobile networks — that is an implementation choice, not a guarantee for every catalogue.
You are not buying a Shopify or WooCommerce agency package. Pricing is scoped (build, hosting, AMC). We do not claim it is always cheaper than a hosted plan.
Checkout, COD, catalogue, and SEO live in the product — not an app store.
Pincode fills city and state. Mobile number is the account (WhatsApp OTP). One screen to pay — as on Viral Crafts. Other merchants may need different rules.
Collect advance, deliver the rest COD — reduce RTO without killing sales.
Product and category HTML with structured data where it matches the page. That helps search and answer engines read the catalogue. It does not guarantee AI Overview or chatbot citations.
FAQ
Avid e-Commerce — Frequently Asked Questions
What is Avid Ecommerce?
Avid Ecommerce is a custom ecommerce portal/platform built by Avid Web Solutions for a brand that needs its own storefront and operations — catalogue, checkout, orders, and merchant workflows — instead of running the shop as a hosted plugin stack. Live stores include Viral Crafts, Rajasthan Gems, and Attar Pharmaceuticals. Features on one store are not a promise that every project ships the same set.
Who needs a custom ecommerce portal?
Merchants who have outgrown a generic hosted or plugin store: custom checkout (for example partial COD), catalogue/SEO control, or operations that do not map cleanly onto Shopify apps or WooCommerce plugins. Avid is not a Shopify agency, Shopify Plus partner, or WooCommerce freelancer shop.
How does this differ from Shopify or WooCommerce?
Shopify and WooCommerce are hosted or plugin platforms with their own plans, apps, and constraints. Avid Ecommerce is a custom application scoped per project. Recurring platform or plugin fees depend on those vendors’ current pricing; we do not claim Avid is always cheaper, faster, or more secure. Comparison articles on Insights are supporting explainers — the commercial page is /avid-ecommerce.
Who owns and hosts the platform?
Hosting, source access, change process, and ongoing AMC are defined in the project contract. This page does not claim automatic source-code ownership, unlimited scale, or zero transaction fees.
What can be customized?
Storefront, catalogue structure, checkout rules (including partial COD where required), admin/order workflows, and integrations that are scoped. Live stores show different catalogue and brand patterns — jewellery, crafts, Ayurvedic medicines — not every possible B2B or marketplace feature.
Can you migrate from Shopify or WooCommerce?
Catalogue, customer, and order migration is possible when the source data can be exported and mapped. Scope, downtime, and what cannot be moved (apps, themes, some history) are confirmed in a proposal.
Can we see live examples?
Yes. Browse Viral Crafts (viralcraftsjaipur.com), Rajasthan Gems (rajasthangems.com/new), and Attar Pharmaceuticals (attarpharmaceuticals.com). Book a demo to walk through storefront, checkout, and admin, then map what your catalogue actually needs.
Custom commerce by Avid
Custom ecommerce portal — three live stores, each scoped to its brand, not a one-size theme
Need a custom ecommerce portal instead of Shopify or WooCommerce?
Book a demo. We walk through live stores such as Viral Crafts, Rajasthan Gems, and Attar Pharmaceuticals, then map catalogue, checkout, hosting and AMC for your store. Supporting articles: custom vs Shopify, custom vs WooCommerce.
Book e-Commerce Demo Discuss requirement